Sue Stoneman discussing brand engagement

Brand Engagement – NKD

Watch this video with Sue Stoneman, CEO at NKD & former BA Head of Training, discussing brand engagement and how this is key to organisational success.

Emotionally connecting your people to your brand, and aligning all your processes to your external brand promise is key to organisational success.

Sue Stoneman – CEO at NKD, former Head of Training at British Airways and former Director of Transformational Change at Barclays, shares her views on how to build internal capabilities in order to deliver on a big external brand promise.

CEO’s, Marketeers, HR professionals, Business strategists – Let us know your thoughts